Positioning
MedSpa 813 brings massage, skincare, body care and personalized service together under one elevated brand.
The goal is to make each visit feel refined, restorative and easy to understand — without overpromising medical outcomes.
Where We Came From
A Spa That
Grew Into a Practice
Spa 813 Wellness opened on the second floor of 813 Sansom Street with a straightforward promise: skilled hands, a quiet room, and enough time to actually let go.
What changed wasn't the promise — it was the menu. Cryo. Red light. Body contouring. Modern wellness services that sat awkwardly under a name built for massage and facials alone.
MedSpa 813 is the answer. One brand that holds classic spa care and modern body wellness with equal confidence, presented through a purple, gold, black and white identity that finally matches the room you walk into.
Our Language
Reset · Renew · Restore
Three words we hold ourselves to. They shape the menu, the room, and the way every service is described.
Reset
Put the day down. Every session starts by lowering the volume — light, warmth, pressure, pace.
Renew
Skin, muscle and mood attended to properly — with products and technique chosen for you, not for a template.
Restore
Leave better than you arrived, with something you'll want to make routine rather than occasional.
Visual Identity
Purple, Gold
& Polished Light
A luxury editorial system — not clinical, not generic salon. Amethyst gemstones, lotus geometry, gold linework and elegant negative space.
The Campaign
One Brand, Head to Toe
Purple, gold and polished light — carried consistently from the front door to the print campaign.
Brand Personality
How We Show Up
Our Mission
Create a premium, welcoming space where guests can reset, renew and restore through personalized wellness and beauty services.
Our Standard
Every touchpoint — from booking to treatment description to follow-up — should feel clear, intentional, high-end and reassuring.
Who We Serve
Adults seeking relaxation, self-care, skincare, body care, grooming, recovery and modern wellness experiences.
How We Speak
Calm, elevated and clear. We explain what happens in a service and how it fits your routine — and we never claim outcomes we cannot support.
Come See the Second Floor
813 Sansom Street, Philadelphia. By appointment only.